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Web URL(s): | https://gsrpdf.lib.msu.edu/?file=/2000s/2005/050312.pdf Last checked: 01/25/2017 Requires: PDF Reader |
Publication Type:
| Professional |
Author(s): | Brame, Bob |
Author Affiliation: | Director, Green Section's North Central Region |
Title: | Enhancing the image of the golf course superintendent: Proactive is always better than reactive |
Source: | USGA Green Section Record. Vol. 43, No. 2, March/April 2005, p. 12-14. |
Publishing Information: | Far Hills, NJ: United States Golf Association, Green Section |
# of Pages: | 3 |
Keywords: | TIC Keywords: Golf course superintendents; Professionalism; Perceptions; Golf course crew; Golfers; Public relations; Membership relations; Communications; Budgets; Records
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Abstract/Contents: | "Enhancing the superintendent's image within the golf industry and at most courses is a very real need. Hollywood's depiction of Carl in Caddyshack did not present today's professional superintendent in a positive light. Such images linger in the minds of golfers, who already have the perception that growing and mowing grass on a golf course is straightforward and comparable to the home lawn experience." Provides a list of suggestions for superintendents to follow if they wish to promote their image as a professional to the grounds staff, golfers, and their supervisors. |
Language: | English |
References: | 0 |
See Also: | Other items relating to: Golfer expectation management |
Note: | Pictures, color |
| ASA/CSSA/SSSA Citation (Crop Science-Like - may be incomplete): Brame, B. 2005. Enhancing the image of the golf course superintendent: Proactive is always better than reactive. USGA Green Sec. Rec. 43(2):p. 12-14. |
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| Web URL(s): https://gsrpdf.lib.msu.edu/?file=/2000s/2005/050312.pdf Last checked: 01/25/2017 Requires: PDF Reader |
| MSU catalog number: SB 433.15 .U84 |
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