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| Publication Type:
| Popular |
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| Author(s): | Fields, Bill |
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| Author Affiliation: | Senior Editor, Features, GolfWorld |
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| Title: | Name game: Bucks top history: Renaming of a former PGA Tour site raises an age old question: What's not for sale? |
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| Section: | Bunker news
Other records with the "Bunker news" Section
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| Source: | Golf World. June 6 2008, p. 15-16. |
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| Publishing Information: | Trumbull, CT: New York Times Co. |
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| # of Pages: | 2 |
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| Keywords: | TIC Keywords: Golf industry trends; Golf tournaments; Nomenclature; Purchasing; Marketing tools; Perceptions
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| Abstract/Contents: | Discusses name changes for golf course tournaments. Provides several examples of tournaments that have undergone names changes, including the Western Open which became the Beatrice Western Open in 1987. Mentions the Ladies Professional Golf Association (LPGA) Championship which became the McDonald's LPGA Championship. |
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| Language: | English |
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| References: | 0 |
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| ASA/CSSA/SSSA Citation (Crop Science-Like - may be incomplete):
Fields, B. 2008. Name game: Bucks top history: Renaming of a former PGA Tour site raises an age old question: What's not for sale?. Golf World. p. 15-16. |
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MSU catalog number: b2208564 |
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