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| Web URL(s): | http://archive.lib.msu.edu/tic/bigga/bggk/article/1975sep18.pdf
Last checked: 11/21/2012
Requires: PDF Reader |
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| Publication Type:
| Professional |
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| Author(s): | West, Gordon |
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| Author Affiliation: | Head Greenkeeper, Auckland Golf Club |
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| Title: | Selling your ideas |
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| Source: | The British Golf Greenkeeper. Vol. 364, September 1975, p. 18-19, 21. |
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| Publishing Information: | [Alne, York, United Kingdom]: [Media Promotion Ltd. on behalf of The British Golf Greenkeepers Association] |
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| # of Pages: | 3 |
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| Keywords: | TIC Keywords: Career growth; Golf course superintendents; Marketing tools; Membership relations; Recommendations
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| Abstract/Contents: | Describes potential characteristics of a golf course superintendent, such as salesmanship and the art of persuasion. States that "the first approach obviously relates to the areas that are of primary interest to you. The second approach appeals more to the interests of the committee and the membership." Suggests that when selling a product "your presentation should show him how the products you wish to introduce will directly or indirectly affect the beauty of the course." |
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| Language: | English |
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| References: | 0 |
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| ASA/CSSA/SSSA Citation (Crop Science-Like - may be incomplete):
West, G. 1975. Selling your ideas. The British Golf Greenkeeper. 364:p. 18-19, 21. |
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| Web URL(s):
http://archive.lib.msu.edu/tic/bigga/bggk/article/1975sep18.pdf
Last checked: 11/21/2012
Requires: PDF Reader |
| 
MSU catalog number: b4008021a |
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