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| Publication Type:
| Trade |
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| Author(s): | Roberts, Beverly |
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| Author Affiliation: | Former Manager, The Lawn Institute |
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| Title: | Public relations: Putting your best image forward |
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| Source: | Park & Grounds Management. Vol. 46, No. 12, December 1993, p. 14-15. |
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| Publishing Information: | Appleton, WI: Madisen Publishing Div. |
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| # of Pages: | 2 |
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| Keywords: | TIC Keywords: Public relations; Environmental effects; Lawn turf; Lawn care industry
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| Abstract/Contents: | The media has portrayed the turfgrass industry as being a bad industry that does nothing but harm the environment. In doing so the media has made the jobs of turf professionals a bit harder than what they would normally be. In order to lighten their load turf professionals need to speak up and let the public and governmental agencies know that the media's portrayals are false. "The Lawn Institute has a media kit that contains some hints for dealing especially face to face with radio, TV or news reporters." A brief summary of some of the things contained in the media kit is given. |
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| Language: | English |
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| References: | 0 |
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| ASA/CSSA/SSSA Citation (Crop Science-Like - may be incomplete):
Roberts, B. 1993. Public relations: Putting your best image forward. Park Grounds Manage. 46(12):p. 14-15. |
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MSU catalog number: SB 481 .A1 P34 |
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