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| Publication Type:
| Proceedings |
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| Material Type: | Chapter |
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| Author(s): | Beditz, J. F. |
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| Author Affiliation: | National Golf Foundation, Jupiter, Florida, USA |
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| Title: | The development and growth of the U.S. golf market |
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| Volume Editors: | Cochran, A. J. and Farrally, M. R. |
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| Meeting Info.: | Proceedings of the 1994 World Scientific Congress of Golf, St. Andrews, Scotland; 4 - 8th July, 1994 |
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| Monographic Source: | Science and Golf II, 1994, p. 546-553. |
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| Publishing Information: | London: E. & F. N. Spon |
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| # of Pages: | 8 |
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| Keywords: | TIC Keywords: Market surveys; Case studies; Research priorities; Planning; Strategic design; History; Golf course industry
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| Abstract/Contents: | "This paper analyzes the growth of golf in the United States and the applicability of the U.S. experience to other markets. Three distinct growth periods are identified: the 1920's, the 1960's and the third, and current, growth period that began in the mid-eighties. Barriers to further growth of the game are then examined. Finally, the paper discusses the development of an industry-wide strategic plan to overcome the growth barriers." |
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| ISBN: | 0-419-18790-1 |
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| Language: | English |
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| References: | 0 |
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| See Also: | For more information about the book this record is from, or to see other records from this work R=239660 |
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| Note: | Graphs |
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| ASA/CSSA/SSSA Citation (Crop Science-Like - may be incomplete):
Beditz, J. F. 1994. The development and growth of the U.S. golf market. In Cochran, A. J. and Farrally, M. R. (eds.) Science and Golf II. London: E. & F. N. Spon. |
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About WorldCat
Accession number: 39106823 Note: caution -- serial record (library holdings may not correspond with this volume)
Accession number: 265261366 Note: caution -- monographic series record (library holdings may not correspond with this volume) |
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MSU catalog number: b5345067 |
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