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DOI: | 10.21273/HORTTECH.5.4.327 |
Web URL(s): | https://journals.ashs.org/horttech/view/journals/horttech/5/4/article-p327.xml Last checked: 11/13/2019 Requires: PDF Reader |
Publication Type:
| Refereed |
Author(s): | McKenney, Cynthia;
Terry, Robert Jr. |
Author Affiliation: | Department of Plant and Soil Science, Texas Tech University, Lubbock, TX 79409; Department of Agricultural Education, Texas A & M University, College Station, TX 77843 |
Title: | The effectiveness of using workshops to change audience perception of and attitudes about xeriscaping |
Section: | Technology transfer Other records with the "Technology transfer" Section
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Source: | HortTechnology. Vol. 5, No. 4, October-December 1995, p. 327-329. |
Publishing Information: | Alexandria, VA: American Society for Horticultural Science |
# of Pages: | 3 |
Keywords: | TIC Keywords: Education; Xeriscaping; Water conservation; Landscaping; Perceptions; Public relations
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Abstract/Contents: | "Current estimates indicate that half of the water consumed in the urban environment is used to maintain landscapes. With this volume of water expended each year in landscape care, competition for the limited water exists. Xeriscaping reduces water demands while retaining an attractive landscape; however, the image of xeriscaping is frequently poor. In this project, workshops were conducted to measure audience perception, attitude, and knowledge of xeriscaping as a result of this type of activity. The effectiveness of the workshops was determined using pre- and postworkshop surveys. The audience's perception and attitude toward xeriscaping inproved in every area. The audience's general knowledge about the principles of xeriscaping increased significantly for almost every concept. Promotional aspects of attracting a large and diverse audience was the area needing further enhancement." |
Language: | English |
References: | 12 |
Note: | Tables |
| ASA/CSSA/SSSA Citation (Crop Science-Like - may be incomplete): McKenney, C., and R. Jr. Terry. 1995. The effectiveness of using workshops to change audience perception of and attitudes about xeriscaping. HortTechnology. 5(4):p. 327-329. |
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| DOI: 10.21273/HORTTECH.5.4.327 |
| Web URL(s): https://journals.ashs.org/horttech/view/journals/horttech/5/4/article-p327.xml Last checked: 11/13/2019 Requires: PDF Reader |
| MSU catalog number: SB 317.5 .H6 |
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