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| Publication Type:
| Trade |
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| Author(s): | Dickens, Rod |
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| Author Affiliation: | Contributing Editor, PRO magazine |
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| Title: | Plant the seeds for new business growth |
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| Source: | Pro. Vol. 6, No. 6, July/August 1994, p. 22-23. |
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| Publishing Information: | Fort Atkinson, WI: Johnson Hill Press |
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| # of Pages: | 2 |
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| Keywords: | TIC Keywords: Customer relations; Public relations; Overseeding; Landscape services industry
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| Abstract/Contents: | "Overseeding has long been a key part of any full-service firm offering... But service isn't exclusive to full-service firms. To the contrary, overseeding is a viable way to build business for firms that traditionally think of themselves as maintenance contractors only. Overseeding can build business in two ways: by growing current customers or by expanding customer rolls." Suggests that "overseeding is inexpensive to the customer yet profitable to you." |
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| Language: | English |
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| References: | 0 |
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| Note: | Drawing |
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| ASA/CSSA/SSSA Citation (Crop Science-Like - may be incomplete):
Dickens, R. 1994. Plant the seeds for new business growth. Pro. 6(6):p. 22-23. |
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| Choices for finding the above item: |
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| 
MSU catalog number: SB 433 .P76 [Turfgrass Information Center Oversize] |
| Request through your local library's inter-library loan service (bring or send a copy of this TGIF record) |
