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| Web URL(s): | https://stri.lib.msu.edu/vol39-1963/pdf/sptri63039019.pdf
Last checked: 11/2003
Requires: PDF Reader
Notes: Available to TGIF and STRI users |
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| Access Restriction: | Certain MSU-hosted archive URLs may be restricted to legacy database members. |
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| Publication Type:
| Refereed |
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| Author(s): | Sullivan, E. H. |
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| Author Affiliation: | Brook-Hart, Ruder & Finn International |
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| Title: | The importance of public relations to golf and sports clubs |
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| Source: | The Journal of the Sports Turf Research Institute. Vol. 39, 1963, p. 19-22. |
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| Publishing Information: | Bingley, England: The Sports Turf Research Institute |
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| # of Pages: | 4 |
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| Keywords: | TIC Keywords: Sports facilities; Public relations; Golf courses; Communications; Perceptions; Media relations; Costs
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| Abstract/Contents: | Emphasizes the importance of public relations to golf and sports clubs, stating that "good public relations results in a company enjoying the support and friendly co-operation of its publics." Discusses the practice and benefits of public relations, the importance of taking care of details, and communicating with the media. Suggests the necessity of "looking inwards first, putting one's house in order before presenting the case outside." |
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| Language: | English |
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| References: | 0 |
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| ASA/CSSA/SSSA Citation (Crop Science-Like - may be incomplete):
Sullivan, E. H. 1963. The importance of public relations to golf and sports clubs. J. Sports Turf Res. Inst. 39:p. 19-22. |
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| Web URL(s):
https://stri.lib.msu.edu/vol39-1963/pdf/sptri63039019.pdf
Last checked: 11/2003
Requires: PDF Reader
Notes: Available to TGIF and STRI users |
| 
MSU catalog number: SB 433 .A1 S63 |
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