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Web URL(s): | https://stri.lib.msu.edu/itb/articles/226-20.pdf Last checked: 12/19/2005 Requires: PDF Reader Notes: Available to TGIF and STRI users |
Access Restriction: | Certain MSU-hosted archive URLs may be restricted to legacy database members. |
Publication Type:
| Professional |
Author(s): | Guthrie, Alan |
Author Affiliation: | Journalist |
Title: | The media and the message |
Source: | International Turfgrass Bulletin. Vol. 226, October 2004, p. 20-22. |
Publishing Information: | Bingley, England: Sports Turf Research Institute |
# of Pages: | 3 |
Keywords: | TIC Keywords: Sports Turf Research Institute; Media relations; Public relations; Information resources; Television; Online services
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Abstract/Contents: | Discusses how STRI presents their research findings to various audiences and states that "research findings have to be presented carefully and acted on by people in many different spheres. In turf management, this ranges from scientists in laboratories to spare-time groundsmen at village sports clubs." Describes the evolution of land management and how this has been documented by the media. Explains media breakthroughs such as color printing and television. Concludes that "the ability of the media to represent people's news and views is stronger than ever, and STRI has been, and continues to be, an invaluable partner." |
Language: | English |
References: | 0 |
Note: | Pictures, color & b/w Commemorative Bulletin This item purposely makes no reference to any current publication |
| ASA/CSSA/SSSA Citation (Crop Science-Like - may be incomplete): Guthrie, A. 2004. The media and the message. Int. Turfgrass Bull. 226:p. 20-22. |
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| Web URL(s): https://stri.lib.msu.edu/itb/articles/226-20.pdf Last checked: 12/19/2005 Requires: PDF Reader Notes: Available to TGIF and STRI users |
| MSU catalog number: SB 433 .A1 S6 |
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