Full TGIF Record # 135645
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Web URL(s):https://gsrpdf.lib.msu.edu/?file=/2000s/2008/080510.pdf
    Last checked: 01/26/2017
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Publication Type:
i
Professional
Author(s):Gross, Patrick J.
Author Affiliation:Director, Southwest Region, United States Golf Association Green Section
Title:Customer service Southwest style: Little touches can make a big difference
Source:USGA Green Section Record. Vol. 46, No. 3, May/June 2008, p. 10-12.
Publishing Information:Far Hills, NJ: United States Golf Association, Green Section
# of Pages:3
Keywords:TIC Keywords: Customer relations; Signs; Golf driving ranges; Restroom facilities; Golf tournaments; Golfer satisfaction; Golf course superintendents; Communications; Special events; Membership relations; Tournament preparation; Aeration
Abstract/Contents:Discusses customer service on golf courses in the southwestern United States. Suggests that attitude, organization, and customer-friendly aeration are "subtle, yet important, aspects of customer service from the maintenance side." States that "one of the best places to meet and talk with golfers is on the practice range...it is easier to talk with several people in a central location, such as the pratice range, instead of interrupting golfers while they are trying to enjoy their round." Mentions that "the condition and cleanliness of the golf course restrooms are an aspect of maintenance detail and good customer service." Recommends "to minimize the mess and disruption caused by fairway aeration...[impact] only two holes per day." Concludes that "ultimately, good customer service is good for business and helps keep each course viable and competitive."
Language:English
References:0
Note:Pictures, color
ASA/CSSA/SSSA Citation (Crop Science-Like - may be incomplete):
Gross, P. J. 2008. Customer service Southwest style: Little touches can make a big difference. USGA Green Sec. Rec. 46(3):p. 10-12.
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https://gsrpdf.lib.msu.edu/?file=/2000s/2008/080510.pdf
    Last checked: 01/26/2017
    Requires: PDF Reader
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