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Web URL(s): | http://www.golfcourseindustry.com/gci1111-revenue-growth-focus.aspx Last checked: 01/25/2012 http://archive.lib.msu.edu/tic/gcnew/article/2011nov38.pdf Last checked: 12/10/2013 Requires: PDF Reader |
Publication Type:
| Trade |
Author(s): | DeLozier, Henry |
Author Affiliation: | Principal, Global Golf Advisors |
Title: | Five projection points to ponder |
Column Name: | Game plan Other records with the "Game plan" Column
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Source: | Golf Course Industry. Vol. 23, No. 11, November 2011, p. 38. |
Publishing Information: | Cleveland, OH: G.I.E. Media, Inc. |
# of Pages: | 1 |
Keywords: | TIC Keywords: Cost efficiency; Golf course budgets; Golf course superintendents; Golf industry trends; Membership relations
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Abstract/Contents: | Suggests that "planning for revenue growth is more difficult than expense reduction," but that it is possible to grow revenues even in the economic climate of 2011. States that revenue is growing by following five strategies which include prioritizing revenues, monitoring utilization, making value a no-brainer, effective salesmanship, and thinking differently about memberships. |
Language: | English |
References: | 0 |
Note: | Pictures, color |
| ASA/CSSA/SSSA Citation (Crop Science-Like - may be incomplete): DeLozier, H. 2011. Five projection points to ponder. Golf Course Industry. 23(11):p. 38. |
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| Web URL(s): http://www.golfcourseindustry.com/gci1111-revenue-growth-focus.aspx Last checked: 01/25/2012 http://archive.lib.msu.edu/tic/gcnew/article/2011nov38.pdf Last checked: 12/10/2013 Requires: PDF Reader |
| MSU catalog number: b5475861a |
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